Salou. Costa Dorada. 22 February 2012. Salou is still working to establish itself as a tourism destination specializing in Family (DTF), and year after year, employers who are committed and believe in this specialization adding to the brand promoted by the Generalitat of Catalonia. In the evaluation report of 2011 that was written from the Tourist Board of Salou is highlighted as the capital of the Gold Coast over the last year to eight establishments obtained a favorable report compliance with basic requirements demanded by the brand created by the Generalitat of Catalonia. These are broken down as follows: five correspond to the accommodation sector (Hotel Belvedere, Hotel Villa Romana, Gold River Hotel, Aparthotel Golden Avenida Suites and SunClub), plus a restaurant (Goretti) and two companies offer complementary (BoscAventura, Dragon Beach). With these new members, Salou is located in Catalonia certified as the destination with a greater amount of accommodation certificate, certificates of 202 establishments between 13 destinations in Catalonia with the seal 28 is located in Salou, which places us in a 13% the total supply. At this point it is noteworthy that, although highly valued housing, and certifies the brand has companies in any sector, services, restaurants, complementary businesses, companies offering family entertainment, car rental , trade, etc ... The Councillor for Tourism, Benet Presas, warned that "the effort by employers to provide quality services, in addition to the family leisure that has led to PortAventura Salou, positions us as a holiday destination reference by market segment family "also remember a series of actions that take place throughout the year aimed at popularizing the most familiar of the municipality. Despite the strong position of Salou as DTF Presas wanted to emphasize that this forecast for 2012 together with the Catalan Tourism is continuing with business tasks so that more businesses are committed to specialization. Within the series of promotional activities carried out in 2011 to disseminate the expertise as a family destination in the leading markets there is a set included in the Plan of Actions the Catalan tourism, including marketing work and collaborations with leading national and European tour operators, promotional activities aimed at the commercial centers of the Basque Country, Madrid and cities in southern France, or participation at the fair specializing in families, Moms & Babies, held in Madrid last November, with very successful public. Regardless of these actions, the Salou Tourist Board has organized activities to introduce visitors to the town supply specialist for families, and provide specific services that parents expect to find when choosing a travel destination where their sons. These actions are, according to the report of the Board, includes children's activities in Paseo Jaime I during the months of July and August with inflatables, various performances and workshops. Although Salou has certification from the Family Holiday Destination 2003, the project began to take shape in 2001, so 12 years ago this year that works hard to present Salou as a destination specializing in families with children .

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