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Tarragona is organizing a symposium on innovation and tourism

Tarragona is organizing a symposium on innovation and tourism



Tarragona. Costa Dorada. Promote participation and debate on innovative experiences in the tourism sector, both the public and private. This was the aim of laPromoure participation and debate on innovative experiences in the tourism sector in both the public and private. This was the aim of the symposium organized today by the Tourism Board of Tarragona and the Training Unit of the Municipal Assistance Service (MAS) of the entity supra. The event, held at the School of Tourism and Leisure Vilaseca, had sixty representatives of the tourism sector from the public and private. The constant evolution in the mechanisms of marketing, management and dissemination of tourism means that those responsible for the sector, either the public or private employers, have to research the use of innovative technologies. The activity was held yesterday in Vila-seca served precisely to provide an environment where tools and networks to strengthen relationships with customers. The President of the Tourism Board of Tarragona, Albert Batet, was responsible for presenting the activity, which was attended by Peio Oiz, Managing Director of Microsoft Technology Innovation Center Tourism, Antonio Pascual, Director Turistec Balearic Islands, Salvador Anton, director of the School of Tourism and Leisure Science and Technology Park and the Tourism and Leisure of the URV, Ivars Joseph, director of the Instituto Valenciano de Technologies tourist; Bernués Charles, manager of the Trust Municipal Tourism Formentera, Carlos Romero, director of R & D of the National Society for the Management of the Innovation and Technologies Turísticasi and Alvaro Carrillo de Albornoz, General Director of Institute of Technology hotels. During his speech, the president of the Provincial Tourist Board, Albert Batet, referred to innovation as "the generation of wealth through the application of knowledge" and said that the Costa Daurada and Terres de l´Ebre "We have been pioneers in the country in some aspects related to innovation applied to tourism." Also Batet showed that "we must innovate to create value." In this respect, spoke of the role of universities, business and government play in the field of innovation, and said that the role of government is vital, "introducing elements that favor the creation of spaces for innovation and providing resources to enable their development. " Finally, the president of the Tourist Board said that this day "we wanted to bring representatives of public and private tourism sector of our country recognized experience in the field of tourism innovation." All this said, "wants to be an opportunity to better understand the stage of innovation in tourism throughout the State, and to acquire some more conscious of its importance as regards the competitiveness of our industry" . The manager of the Tourist Board of the Province of Tarragona, Octave Pass, was in charge of the closed session. symposium held on 19 October 2011 by the Tourist Board of the Province of Tarragona and the Training Unit of the Municipal Assistance Service (MAS) of the entity supra. The event, held at the School of Tourism and Leisure Vilaseca, had sixty representatives of the tourism sector from the public and private. The constant evolution in the mechanisms of marketing, management and dissemination of tourism means that those responsible for the sector, either the public or private employers, have to research the use of innovative technologies. The activity was held yesterday in Vila-seca served precisely to provide an environment where tools and networks to strengthen relationships with customers. The President of the Tourism Board of Tarragona, Albert Batet, was responsible for presenting the activity, which was attended by Peio Oiz, Managing Director of Microsoft Technology Innovation Center Tourism, Antonio Pascual, Director Turistec Balearic Islands, Salvador Anton, director of the School of Tourism and Leisure Science and Technology Park and the Tourism and Leisure of the URV, Ivars Joseph, director of the Instituto Valenciano de Technologies tourist; Bernués Charles, manager of the Trust Municipal Tourism Formentera, Carlos Romero, director of R & D of the National Society for the Management of the Innovation and Technologies Turísticasi and Alvaro Carrillo de Albornoz, General Director of Institute of Technology hotels. During his speech, the president of the Provincial Tourist Board, Albert Batet, referred to innovation as "the generation of wealth through the application of knowledge" and said that the Gold Coast and Lands the Ebro "We have been pioneers in the country in some aspects related to innovation applied to tourism." Also Batet showed that "we must innovate to create value." In this respect, spoke of the role of universities, business and government play in the field of innovation, and said that the role of government is vital, "introducing elements that favor the creation of spaces for innovation and providing resources to enable their development. " Finally, the president of the Tourist Board said that this day "we wanted to bring representatives of public and private tourism sector of our country recognized experience in the field of tourism innovation." All this said, "wants to be an opportunity to better understand the stage of innovation in tourism throughout the State, and to acquire some more conscious of its importance as regards the competitiveness of our industry" . The manager of the Tourist Board of the Province of Tarragona, Octave Pass, was in charge of the closed session.



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